Miami Internet Marketing | SEO | Josh Nelson

Internet Marketing For Local Business (Miami, Fort Lauderdale & Palm Beach) – Josh Nelson

08 Nov

Miami Internet Marketing Consultant

Posted in Internet Marketing, Josh Nelson, Local Search Engine Marketing, Miami Internet Marketing, Miami SEO, Online Marketing for Local Business, SEO on 08.11.10 by Josh Nelson

Josh Nelson

Are you a South Florida business owner that is looking to learn more about internet marketing & to increase your presence online?  Then you have come to the right place. My name is Josh Nelson & I am an internet marketing consultant serving the South Florida Area (Miami, Fort Lauderdale & The Palm Beaches). Here at my website you will find valuable information about Internet Marketing as it relates to LOCAL BUSINESS. As you have probably already experienced, there is a TON of information online about “internet marketing” but very little of it pertains specifically to “local business”.  This site is dedicated to internet marketing as it relates to local businesses here in the Miami, Fort Lauderdale & Palm Beach area.Here you will find step-by-step strategies & tactics that you can implement immediately to improve your online presence and start to dominate the South Florida market for what you do.  The first resource I recommend you review is “The Ultimate Online Marketing Checklist For Local Business”. It takes you through what I feel are the most important things that you should do immediately that will have the biggest impact on your local presence online. You should also check out my post titled SEO Strategies for Local Business.

If you’d like to learn more about me and my roll as an internet marketing consultant just click here to learn more. Or better yet, call me directly at 786-325-6761 to schedule a free one-on-one consultation.

Connect with me on LinkedIn -
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30 Oct

SEO Strategies for using WordPress

Posted in Internet Marketing, Miami SEO, Online Marketing Checklist for Local Business, Search Engine Optomization, SEO on 30.10.10 by Josh Nelson

 WordPress Logo

If you have a WordPress blog or are thinking of setting one up, here are some things that you will want to do to maximize its SEO Effectiveness:

  • Install the “All-In-One SEO” Plug-in
    • This Plug-In is great for ensuring that you have updated your Title Tag, Meta Discription & Meta Tags on each Page & Each Post.
  • Use a unique Post Title & Title Tag for each of your posts
  • Update Permalinks to “%postname%
    • This will change the URL for each of your pages from www.yoursite.com/p-122 for example to www.yoursite.com/post-name
    • This is much more Search Engine Friendly and will give you a slight boost from an SEO perspective going forward
    • To do this go to Settings>permalinks>custom and enter “%postname%”
  • Update your “Footer File” to include anchor text on each page / post that will point back to your home page.
    • E.G. Miami Internet Marketing. This anchor text “Miami Internet Marketing” is pointing to my URL www.joshnelsonimc.com. You should add this type of anchor text to your footer file. Pick the keyword that you are optimizing for and add it to the footer.
  • Install the “Database Backup” plug-in  it will automatically backup your WordPress Database and email it to you weekly. This is a really easy way to prevent all of your hard work from being lost inadvertently down the road
    • To do this go to Appearance>Plug-ins>Add New and then search “WP-DB-Backup” and then click the “Install” link
    • Then click on the Settings & Schedule a Weekly Backup to be emailed weekly

To learn more about my strategies for Local SEO click here.

Give me a call or shoot me an email if you have any questions. You can email me at josh@joshnelsonimc.com or call me directly at 786-325-6761.

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21 Sep

Internet Marketing Opportunity Assessment For Fort Lauderdale Dental Practices

Posted in Dental Internet Marketing, Internet Marketing, Local Search Engine Marketing on 21.09.10 by Josh Nelson

Dental Internet Marketing - Fort Lauderdale

 

This document was created by Josh Nelson – Fort Lauderdale Internet Marketing Consultant  - for the Broward County Dental Association to help Fort Lauderdale Dental Practitioners understand and quantify the online marketing opportunity for their dental practice.

Fort Lauderdale Dentist Search

Each month there are over 14 Billion searches across the major search engines (Google, Yahoo & Bing). The latest statistics indicate that over 35% of those searches are “local” in nature. The questions that most dental practitioners want the answers to are:

  • How many of those searches were specific to “Dental Services” in my service area here in Fort Lauderdale?
  • How do I get my company website to show up in those searches and direct those searchers to my site?

This document contains data pulled from the Major Search Engines over a 12 month period and helps to answer both of these questions.

Number of Searches Monthly for Dental Services in Fort Lauderdale

What types of words are people typing that are being clasified as “Dental Related”? 

Dental Search Keywords

How can I ensure that my practice is showing up on the search engines for the more than 200,000 searches that are being initiated for my services each month?

There are a number of things that you can do to position your practice to show up in these searches including:

  • Search Engine Optimization (SEO) – This is the process of optimizing your site so that it appears in the organic section of the search engine:

 Miami Dental SEO - Search Engine Optomization

  • Search Engine Marketing (SEM) or Pay-Per-Click – This is the process of paying for placement for the keywords that you select:

Miami Dental SEM - Internet Marketing

 

There are benefits & limitations to both approaches. Ideally you need to have a strategy for both SEO & SEM.

If you’d like to work with an expert to ensure that you have a strategy in place to connect with the over 200,000 searchers each month then I would love the opportunity to meet with you one-on-one.

 Josh Nelson

You can reach Josh Nelson directly at 786-325-6761 or via email josh@joshnelsonimc.com to schedule a Free Consultation.

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12 Sep

Internet Marketing Opportunity Assessment for Miami Dental Practices

Posted in Dental Internet Marketing, Internet Marketing, Local Search Engine Marketing, Online Marketing for Local Business on 12.09.10 by Josh Nelson

Miami Dental Internet Marketing 

This document was created by Josh NelsonMiami Internet Marketing Consultant - for the Miami Dental Society to help Miami Dental Practitioners understand and quantify the online marketing opportunity for their dental practice. 

Miami Dental Marketing 

Each month there are over 14 Billion searches across the major search engines (Google, Yahoo & Bing). The latest statistics indicate that over 35% of those searches are “local” in nature. The questions that most dental practitioners want the answers to are: 

  • How many of those searches were specific to “Dental Services” in my service area here in Miami?
  • How do I get my company website to show up in those searches and direct those searchers to my site?

 

This post contains data pulled from the Major Search Engines over a 12 month period and helps to answer both of these questions. 

How many searches are there for “Dental Related Services” in the Miami Area on a monthly basis?  

Based on the historic data available from Google, Yahoo & Bing there are over 20+ million searches related to “dental services” on a monthly basis. We are able to isolate the number of those searches that originated within the Miami Area based on IP Address. The data shows that there are approximatly 205,425 searches related “Dental Services” in the Miami Area each month. 

Miami Dental Internet Marketing 

What types of words are people typing that are being clasified as “Dental Related”? 

Miami Dental Keywords

How can I ensure that my practice is showing up on the search engines for the more than 200,000 searches that are being initiated for my services each month?

There are a number of things that you can do to position your practice to show up in these searches including:

  • Search Engine Optimization (SEO) – This is the process of optimizing your site so that it appears in the organic section of the search engine:

 

Miami Dental SEO - Search Engine Optomization

  • Search Engine Marketing (SEM) or Pay-Per-Click – This is the process of paying for placement for the keywords that you select:

Miami Dental SEM - Internet Marketing

There are benefits & limitations to both approaches. Ideally you need to have a strategy for both SEO & SEM. As an Internet Marketing Consultant I help South Florida Dentists implement online marketing initiatives that help to ensure they are showing up for their core services and significantly increase their New Patient Flow.

Below is a recording of the Presentation for your review:

As an Miami Internet Marketing Consultant I would with Dental Practices here in the South Florida Area to ensure they are showing up for their services in their georgaphic area. You can reach me directly at 786-325-6761 or via email josh@joshnelsonimc.com.

  

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