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Internet Marketing For Local Business (Miami, Fort Lauderdale & Palm Beach) – Josh Nelson

21 Sep

Internet Marketing Opportunity Assessment For Fort Lauderdale Dental Practices

Posted in Dental Internet Marketing, Internet Marketing, Local Search Engine Marketing on 21.09.10 by Josh Nelson

Dental Internet Marketing - Fort Lauderdale

 

This document was created by Josh Nelson – Fort Lauderdale Internet Marketing Consultant  - for the Broward County Dental Association to help Fort Lauderdale Dental Practitioners understand and quantify the online marketing opportunity for their dental practice.

Fort Lauderdale Dentist Search

Each month there are over 14 Billion searches across the major search engines (Google, Yahoo & Bing). The latest statistics indicate that over 35% of those searches are “local” in nature. The questions that most dental practitioners want the answers to are:

  • How many of those searches were specific to “Dental Services” in my service area here in Fort Lauderdale?
  • How do I get my company website to show up in those searches and direct those searchers to my site?

This document contains data pulled from the Major Search Engines over a 12 month period and helps to answer both of these questions.

Number of Searches Monthly for Dental Services in Fort Lauderdale

What types of words are people typing that are being clasified as “Dental Related”? 

Dental Search Keywords

How can I ensure that my practice is showing up on the search engines for the more than 200,000 searches that are being initiated for my services each month?

There are a number of things that you can do to position your practice to show up in these searches including:

  • Search Engine Optimization (SEO) – This is the process of optimizing your site so that it appears in the organic section of the search engine:

 Miami Dental SEO - Search Engine Optomization

  • Search Engine Marketing (SEM) or Pay-Per-Click – This is the process of paying for placement for the keywords that you select:

Miami Dental SEM - Internet Marketing

 

There are benefits & limitations to both approaches. Ideally you need to have a strategy for both SEO & SEM.

If you’d like to work with an expert to ensure that you have a strategy in place to connect with the over 200,000 searchers each month then I would love the opportunity to meet with you one-on-one.

 Josh Nelson

You can reach Josh Nelson directly at 786-325-6761 or via email josh@joshnelsonimc.com to schedule a Free Consultation.

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  1. Fort Lauderdale Dentist says:

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