31 Dec
Important Stats Impacting Local Based Businesses
Posted in Internet Marketing, Local Search Engine Marketing, Search Engine Marketing (SEM) on 31.12.09 by Josh Nelson
- 70% of US household now use the Internet as an information source when shopping locally for products and services (Kelsey Group)
- 31% of all business buyers turn to a Search Engine first when looking for a locally based product or service
- Product Research and Comparison shopping happens online, but 67% of those purchase happen offline(Accenture)
- 90% of purchases are made within 50 miles of a persons home (Kelsey)
- 43% of all searches on Google network included a geographical identifier (E.G. Miami Plastic Surgeon)
- 86% of those people followed up with a phone call
- 61% of those people ended up making a purchase online
- 25% of all commercial Internet Searches are conducted by users looking for Local Merchants (Kelsey)
- 35% of all searches are ‘local’ (DM News)
- 84% of U.S. based internet users performed local searches, or 129 million people, and were looking for a local business
I specialize in helping South Florida’s Local Based Businesses shift their marketing efforts to include Internet strategies and procedures including Search Engine Marketing, Social Media, Blogging, and other internet platforms to send you more qualified leads. My number one priority is to drive more opportunities into your business and improve your sales & revenue performance.
You can reach me at 786-325-6761 or via email josh@joshnelsonimc.com
